Public Relations Blog Comments

  • Comment #1

~How is PR Changing? by Jeremy Porter


~ I am graduating in May with a Public Relations major and am happy to say that I feel very confident with social media. That being said, there has always been a bit of anxiety around this seemingly unpredictable phenomenon, especially as someone trying to enter into a field based solely on being the liaison between corporations and the media or publics. Thankfully, your post has put my worrying mind at ease, at least a little. It is an excellent point you make when you say this is the age of information and that anything anyone could ever need or want to know is right there on our computer screens.I will also make sure to keep these textbooks I previously thought would be good for nothing other than some quick cash at the end of the semester! Thanks a ton!

~ January, 31 2010

Comment # 2 by Natalia Daise

Foursquare: Like at Recess?

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I was right there with you Talia as far as not knowing anything about this incredible new resource. I think this will start to get some big buzz but I agree with you on the idea that twitter enthusiasts aren’t ready to switch over to foursquare just yet. I can really see this becoming a “must-have” while travelling in the future. One day we may here are grand children saying, “what did people do before foursquare” just like our generation says “what did our parents do without cell phones”. Technology is crazy but it sure is enthralling, especially to public relations students like us! Thanks for the great video also. Your blog looks great and keep up the good work!

~March 3, 2010

Comment #3

Topic of the Week: Social Media Friend or Foe? by James Kicklighter

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This is a great recap of the panel conversation. I really liked watching this because of the unique point of view it gave. The point of view of a CEO coming to terms with this social media phenomenon. I thought it was set up very honestly which makes watching it all the more riveting. I was wondering if you sensed any resistance from the Ragan CEO, Mark Ragan. I found at the beginning that Ragan would become almost frustrated with his panel of communications experts and even a little nervous about the astronomical change that is, inevitably, coming his way. Overall, I thought the panel gave very thoughful and insightful answers. Thanks for the great breakdown of the video!

Comment #4

#Happo and the Reality of Job Searching by Jeremy Pepper

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This is such a great post! First of all I have to ask how someone can become someone you trust enough to help find a job? I am a senior PR major from Georgia Southern University looking for a job in the greater Atlanta area and would love to talk sometime about all the great advice in this post. I have been tediously working on meeting people in the industry. Right now I am working as an intern for Savannah magazine and that is proving to be a great way to connect with people. I want to thank you so much for your philanthropic attitude towards the field. I cannot tell you what your advice means to young people like me who are dying to jump in head first to the exciting world of PR. This post is forever bookmarked on my laptop! Thanks and hope to talk with you soon!

Comment # 5

Everything in “Moderation:” Social Media Ethical Dilemmas, by Todd Defren

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I personally don’t feel like any line is being crossed. I mean the point of using social media in a corporate way is to get the lines of communication open between the company and consumers. This is clearly being accomplished here. So what if there is a middle man? Consumers are being heard and companies are gaining helpful insight. And as you have said you are working more with the tactical side of the social mediums. I don’t feel like your cutting corners at all but putting your company and its consumers in a position to talk. Efficiency and practicality shows through in this endeavor. Keep up the good work!

March 4, 2010

Comment #6

The launch of #BeMyGuest in March: A month of ‘mutual’ #Blogging

By Adam Vincenzini and Emily Cagle
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Comment #7
Chaos is Not Strategy by Shel Holz
March 8, 2010
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I think this is a great post. I love the title, “Chaos is not a Strategy” and could not agree more. Just because some individuals are using social media in a casual way does not mean that companies should not take charge of their social media campaigns. It is a great point you make that the whole concept of weening social media managers or coordinators is based on the fact that employees are going to jump on the social media band wagon and do it often. Even if this did somehow happen, whcich my gut tells me wouldn’t, there would be mix messages coming from employees. Mix messages from the inside causes anxiety to consumers and ultimately a termination of their patronage. Social media managers and coordinators are vital and companies who do not see this fact will certainly be hurt in the end.

Comment #8
Ads Drop Dot-Com URLs in Favor of “Facebook Us” by Steve Rubel
March 8, 2010
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First of all I have to say that a local pizzeria advertising their facebook page at the register seems a little overkill. However, what do I know I’m just a college student! Ha. Honestly though this is a really interesting point that I hadn’t really noticed. This may have something to do with the fact that I am 23-years-old and the idea of advertising through these social mediums such as Facebook, Twitter, and YouTube, seems very natural to me, but I realize it has not always been this way. I really do believe that dot-com url’s are facing their demise as an advertising tool. Bottom-line is internet traffic migrates to social media and when you google companies now, their websites aren’t even the first search that appears, Facebook is. I obviously think that dot-com’s will stay on as informational tools for consumers as there is simply not enough room on facebook or twitter to get out all the pertinent information consumers want, and need, to know. Thanks for this incredibly insightful post and I suppose we will all be waiting to see what comes of this phenomenon.

Comment #9
Higher Education vs. Real-World Experience in PR by Ashleigh Egan
March 8, 2010
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Hi Ashleigh! Thanks so much for this post as this is something I have been struggling with lately. I am a senior Public Relations major from Georgia Southern University and personally cannot wait to get into the field. I have been taking PR classes for nearly 6 semesters now and this semester, my final semester, has definately been the most educational. Not because I am taking more hours or engaging in more difficult courses, but because I have an internship at Savannah magazine. I cannot tell you how helpful it is to work in the field three days a week and then go to class and be able to apply what I am reading to the company I am working with. I would love to go to graduate school eventually but I would only do this if I could do it just like you have, with a full-time PR job at the same time!

Comment #10
Fear Nothing by Adam Singer
March 8, 2010
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Adam i could not agree more with this post. I live by the motto, “That which does not kill us, only makes us stronger”. I am a senior public relations major and am currently interning at Savannah magazine. This is my first experience in the field and I cannot describe the fear I felt on the first day. My boss had me write a press release, radio copy, and call subscribers. My body immediately froze up, but I had to do it, and I did! Everyday I am pushing through my comfort zone and everyday I get a little more confident. In this business, I believe confidence is key and while I right now am faking confidence, I am sure that it will genuinely come to me by taking control of my fear.

Comment # 11
Five Reasons Why Companies Should Not Block Employee Access to Social Networks by B.L. Ochman
March 8, 2010
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This is a really great post! I think the bottom line here is what you discuss at the very end, why aren’t companies trusting their employees? And, if they don’t then there is a much bigger issue here. I personally feel that blocking sites like Facebook and YouTube is a bit of a slap in the fact to an employee. I mean, you hired me but you want to limit me with rules because you think I am going to waste time and money? It is a little insulting, isn’t it? And, do executives really believe that no one was wasting time before the invention of social media? Water cooler anyone? Blocking social mediums won’t stop time-wasters but only urge them to find other avenues, that aren’t as intellectual, to waste their time on.

Comment #12

March 10, 2010

This Post is For Everyone by Richard Laermer

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First of all, I would like to thank your for writing Full Frontal PR. I just finished reading the book and putting together a slidecast for it on my blog. I am a senior public relations major at Georgia Southern University, and the tips you gave in the book were fantastic. I especially liked the section on fear and confidence. It was inspirational to a lowly intern and college student. Now to the post at hand, I really am in shock at the pitch you recieved from that woman. There were so many flaws in that short amount of copy you would think she would atleast catch one. I understand this job is timely and there is A LOT to get done in day, but with mistakes like those she might as well not reach out at all. Hopefully my generation of practioners will be a little more conscientous of these simple and, frankly, obvious issues.

Comment #13

March 10, 2010

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Hackers Predicted Social Networking by Joe Doyle

So, Life DID imitate art in this case! This is a great post. That is such a funny movie to watch now with all that outdated technology. But you make a great point that there are some definite parallels. The one you mention that seems most similiar would have to be the “hacker handles”. That quote is so funny, “I don’t have an identity until I have a handle”. And while it seems a little obnoxious how many people do you know that feel that way about their twitter handles. Maybe we aren’t as different from these crazy kids as originally thought! Great unique post! Thanks!

Comment #14

March 10, 2010

wwkcd? What Would Kelly Cutrone Do? by Kim, from J Public Relations

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Praise Kelly! I am right there with you sister! She is the baddest chick in PR and I don’t care what anyone says, I love her! She has such raw enthusiasm for her work and she takes what she does very seriously. She isn’t at work to play around, she is there to kick some butt and take names while she is doing it. I think you are dead on when saying that her harshness towards her employees has everything to do with her wanting them to be the best they can be. I find myself asking myself daily, WWKCD? You should make bracelets!

Comment # 15

March 14, 2008

CSR, social media and your self-defending brand by Tom Murphy
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Thanks so much for this insightful post. My father and I have had few rather heated conversations about the topic of social media and the uncertainty of it all. My father is the CEO of a fortune 500 company specializing in 401k plans and he is unsure if the people he targets will utilize tools like twitter or facebook. His other argument is that, right now there is no conversation being had about his company through social media, which means nothing bad is being said. He thinks if he jumps on the social media that negative comments might begin to emerge through this avenue. I am with you in that you need to hear what your customer has to say but he thinks it might be a wasted effort in the insurance field. What would you say to him?

Comment # 16
March 14, 2010

Business Card Simplicity by Neville Hobson
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Thank you so much for this insightful post. I am a senior public relaions major at Georgia Southern University planning on graduating in May. I took a class last summer called Public Relations Publications in which we were to design our own letterhead and business card. I decided to print my business card on black paper with blue lettering so my card would stand out and be visually appealing. My professor gave me an A on the project, however, my father, a CEO of a fortune 500 company thought it was way too unconventional. I was hoping to get your thoughts? When it comes to the PR field is there more room for an artistic direction or should you keep it plain and direct?

Comment #17
March 14, 2010

Social Media Spring Cleaning Tipsby Kevin Dugan
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This is a great post, thanks so much for writing it. Spring cleaning my social media consisted of A LOT of picture deleting from my freshman year of college. However, before reading your post that was about all I was looking at when making my social mediums respectable. I like what you are saying about not just posting links and pushing your brand or product but letting your online presence become more humanized. That is the point right? I think it is super important to put face to your facebook, no pun intended. But the main point I gained from reading your blog, is value over promotion!

comment # 18
March 23, 2010
9 Steps to Leveraging SEO and Social Media for PRby Lee Odden
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Thank you so much for this succint and informational blog. I think there are a ton of older, and younger, professionals who are far too intimidated by the social media giant to give it a go. When thinking of all the different mediums one can use: facebook, twitter, blogging, PRopenmic, it gets to be exhausting and may even seem to be a waste of time. The steps you have outlined in your blog will make the seemingly enormous task of starting a social media campaign doable. I reallly find #7 to be incredibly important and constantly overlooked so I commend you for mentioning this piece of the puzzle. Thanks again!

Comment #19
March 29, 2010
Re-Thinking Personal Reputation by Tom Murphy
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This is a very interesting concept especially due to the fact that a few years ago it wouldn’t have been a concept at all. I am a senior public relations major and one area my professor, Barbara Nixon, focuses on heavily is blogging. She believes it is important from a writing standpoint of course but the real pull she has to this method of teaching public relations has to do with what she refers to as “building your online presence”. I think this is a great idea but I hadn’t heard much of online reputation outside of facebook accounts and online published photographs. I like this because it makes me think of my online interactions as more personal and reflective of myself as a brand. Thanks for this blog!

Comment #20
March 29, 2010
“18 Marketing Agencies who Should Hang Their Heads in Shame” by Alic Marshall
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Wow! I am truly shocked by the information in your post. How ridiculously devious? And all of this now incredibly negative publicity for something that could have been completely avoided if a legitimate social media campaign had been implemented. I’m actually very confused why a company would jump through all of those hoops when they could have simply posted videos to themselves. There is nothing criminal or shameful about this, it is simply common practice in this highly evolved social media world.

Comment #21
March 29, 2010
Get Creative with your Websiteby Johnathan Purchase
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This is such an interesting post and thank you so much for sharing this new concept of website design. I am a senior public relations major and as part of several of my courses I upkeep a wordpress blog. I have many widgets on my blog like a calandar, RSS feed, and even a twitter application. I realized that these are popular for personal blog websites but never thought of how widgets could be helpful to corporations to track campaigns. I think this is a fabulous idea and overrall really advantageous from an advertising standpoint and from a branding standpoint as well. The idea of having a widget with campaign updates will reassure clients and consumers and ultimately pull those people toward your cause.

Comment #22
March 29, 2010
Twestival Global 2010by Sherri Lynn
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I am so glad you posted this to show the world the good things that can come from the ever-growing all powerful socia media giant. So many people spend so much of there time resisting the technological changes that are occurring that they are missing out on the big point –connecting with people to make changes. Twestival Global 2010 sounds like the perfect actualization of this idea. This is a very exciting time in the world and I hope that people will embrace it fully and utilize it to the best of their abilities. There is a lot of good that can come from this new resource!

Comment #23
March 29, 2010
Could you just?by Amanda Mooney
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First I would like to compliment you on your entire blog. It is very engaging and I’m a big fan. That is unfortunate that people are “mooching” off of you. Maybe you could request an exchange of information so you would be getting something beneficial from it as well. Stephen makes a great point in that people will always ask for things for free, it is one of the things in this lifetime we can be certain will occur. That is why I commend you for writing this tounge and cheeky post. Nice job!

Comment #24

March 29, 2010
Many Advertising Agencies Still Don’t Understand Social Mediaby Todd Defren
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It is pretty unbelievable that such a huge corporation like Stella Artois would even go for such a, sorry to say, idiotic execution of their campaign. I mean, this sounds like an idea that would get brought up in a senior high school intro to advertising class by a student. I love your point that “Relationships buoy campaigns. Campaigns do not creat relationships.” It is very insightful and so very true. However in the case for this campaign, even if campaigns did create relationships, a lot of disfunctional relationships would be created out of this catastrophy.

Comment #25

April 15, 2010

Does PR make a difference? Richard Edelman

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I am very passionate about this cause as well. It is truly amazing that 1/3 of our youth is obese. What really saddens me is the two, three and four year olds you see who are practically morbidly obese and there parents are feeding them mcdonalds chicken nuggets and french fries. I completely acknowledge the profound effect PR can have on our society and I am extremely excited about Michelle Obama’s campaign. This is a cause that has gone unnoticed for too long and I applaud you for bringing the issue to social media as well.

Comment #26

April 15, 2010

Transparency on the Fly

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This is a really interesting post. I have heard of yelp! before and am not surprised at all that many companies are not jumping for joy with the concept, at least not the companies with bad reviews being written about them. I am very glad they took down the “favorites” application as it was only for those companies advertising with the site. I mean give me a break, isn’t this the exact thing we are trying to get away from with social media marketing? Transparency is key and I love that you say that companies with real transparency don’t have to wait for a lawsuit. That is right on! Thanks Shel!

Comment #27

Should Social Media Participation be required for class? by Lauren Garcia

April 19, 2010

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I can understand your frustrations with social media in the classroom. It seems like an anomoly doesn’t it? Isn’t social media suppose to be, well, social? I think it must be extremely frustrating to you since you are limited exclusively to PR open mic. There is a big social media world out there and I’m sure you would like to be a part of it. Since it is part of your course though, my advice is to look at the brightside. As an entry-level PR person you are going to be doing A LOT of writing and blogging is great practice. Also, this is a fantastic way to create an online brand of yourself. Soon you’re class will be over and you can have the opportunity to use social media in a way more relevant to you, until then, good luck!

February 1, 2010. Blog Comments, Social Media Monitoring.

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