Reading Notes Week 8: Chapter 5 of “A Survival Guide to Social Media and Web 2.0 Optimization”

A Survival Guide to Social Media and Web 2.0 Optimization-Chapter 5: Podcasting, Vidcasting, & Webcasting

Podcast-audio or video files that is distributed over the internet. It can be syndicated and subscribed to.

Plan for Creating and Uploading your Podcast
1.Prepare the script and key terms
2.Upload the episode to the internet.
3.Publish the episode to a blog
4.Create a podcast feed
5.Burn your podcast feed to feedburner
6.Promote your podcast

Webcasting– an online broadcast that can either be viewed on webcasting sites or embedded into your blog. They are also called “channels”.

A Survival Guide to Social Media and Web 2.0 Optimization by Deltina Hay can be purchased at Amazon.com

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March 9, 2010. Reading Notes, Social Media Monitoring.

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