Reading Notes Week 14:Chapter 11 & 12-More Social Tools & Pulling it All Together

Chapter 11 More Social Tools

1. Social Calendars– convenient and easy way to showcase your upcoming events

2.Social Pages– these are pages about a specific topic rather than yourself. i.e. “how to” pages

3.Wikis– a collaborative website where anyone can add information and change it. i.e. Wikipedia

4.Social Search Portals– this is a search tool for your visitors right on your blog

5.Virtual Worlds– this tool is not for everyone and you should test it out before integrating it. There are some advantageous aspects of virtual worlds such as starting a virtual book club.

Chapter 12 Putting it All Together

Your site is optimized if:
1. Users can interact with the content
2. Visitors can share content easily with others
3. It encourages collaboration

Here is a sample collaboration plan from A Survival Guide to Social Media
1.Feed your blog into all your social accounts
2.Feed your images from Flickr into all your social accounts
3.Feed your video clips from YouTube into all your social accounts
4.Use streamlining tools such as

Ask these questions of the tools you are considering:
-can you feed and display in your blog
-does it allow you to embed your videos
-do blogging platforms had plugins that allow you to run this application

A Survival Guide to Social Media and Web 2.0 Optimization by Deltina Hay can be purchased at

April 21, 2010. Reading Notes, Social Media Monitoring.

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